OEB Breakfast Co. Canada – OEB Breakfast Co., the celebrated breakfast and brunch destination, is thrilled to announce its 15th anniversary this October. This milestone reflects a decade and a half of culinary innovation, growth, and unwavering commitment to delivering exceptional breakfast experiences.
A Journey of Growth and Innovation
Since its inception, OEB has transformed from a small breakfast spot into a beloved culinary institution. Founded with the mission to redefine the breakfast experience, OEB’s journey has been marked by significant milestones and challenges that have shaped its identity. From its humble beginnings, the brand’s expansion into multiple locations across cities and regions has allowed more people to savour its creative and high-quality breakfast offerings.
Key milestones include:
- Expansion Beyond the Original Location: As OEB’s popularity grew, the brand successfully expanded, ensuring consistency and maintaining its core values across all locations, now span 5 provinces and 2 US states.
- Recognition and Accolades: OEB’s innovative menu and dedication to quality have garnered numerous awards and media attention, further solidifying its reputation as a leading breakfast destination.
- Navigating Challenges: OEB faced the pressures of growth while staying true to its roots and adapting to the COVID-19 pandemic with new business models and safety measures.
A Vision for the Future
Looking ahead, OEB’s vision is rooted in continued growth, innovation, and community impact. The brand plans to expand into new markets, both nationally and globally, while preserving its core values of farm-to-table ingredients and sustainability. OEB is excited about incorporating more plant-based options, embracing evolving dietary trends, and enhancing sustainability initiatives. The future also holds opportunities for greater community engagement and positive impact, as OEB aims to support local farmers, create jobs, and engage in outreach programs.
Commitment to Quality, Sustainability, and Local Support
OEB’s dedication to quality, sustainability, and supporting local suppliers has evolved significantly over the years:
- Quality: From building relationships with local suppliers to scaling operations while maintaining high standards, OEB’s commitment to exceptional ingredients and culinary excellence remains steadfast.
- Sustainability: OEB has integrated sustainable practices into its operations, including reducing food waste, sourcing locally, and exploring eco-friendly packaging. The brand is committed to responsible restaurant practices and ethical farming methods.
- Local Support: Supporting local suppliers has been central to OEB’s philosophy. The brand’s dedication to sourcing ingredients from nearby farmers strengthens local economies and reflects its commitment to community support.
A Message of Gratitude
As we celebrate this significant milestone, OEB extends heartfelt gratitude to its patrons, farmers, entrepreneurs, and team members—both past and present. Founder Mauro Martina shares:
“Reflecting on OEB’s journey, I am filled with deep gratitude for the incredible community that has helped shape us. To our valued patrons, thank you for making us a part of your mornings. To the farmers and suppliers, your dedication to quality ingredients is the foundation of everything we create. To the entrepreneurs who have worked alongside us, your support has been instrumental in our growth. And to our team members, your passion and hard work have built a community around OEB. Thank you for being a part of this journey. We look forward to creating more delicious memories together.”
Most OEB locations offer a Yelp Waitlist only, however, weekday reservations can be made at a select number of locations.
